2010 Homeless World Cup

totsxtots - 2/08/2010

2010 world homeless cup mascotaThis is the official commercial for the Rio 2010 Homeless World Cup which will be held in Rio, Brazil from 19-26 September 2010. Beating homelessness through football, the Homeless World Cup is an annual world class, international football tournament inspiring 64 national grass roots football projects and over 30,000 homeless players to change their lives: over 70% change for the better. The commercial is the result of the Promax UK Charity Challenge, which was won by Beautiful TV. Directed by David Waldman with Beautiful TV.

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